And it’s finally here! The long awaited Stick Foundation by Anastasia Beverly Hills just launched and makeup lovers can’t contain their excitement for a very good reason.
Other than this being the very first foundation line for Anastasia, it is possibly one of the most diverse color range I’ve seen from a makeup brand in a very long time…
Anastasia Beverly Hills Stick Foundation
There are 30 colors altogether within this range. Although the formula is the same, 3 of these colors are contour sticks and one is a highlighter. The contour shades all have cool undertone which is perfect; the highlighter is called Banana and has a yellow undertone to brighten the skin.
Being a stick foundation, the formula is cream. It’s designed for combination/oily skin. *This does not mean you can’t use this foundation if you have dry skin. You would need to make sure you moisturize well or use a moisturizing primer with it.
The coverage is medium to full but it can be sheered down to a light coverage. I would consider the finish a natural satin – not too dewy and not too matte either.
The ABH Stick Foundations are $25 each and come in a 0.32oz twist up tube.
Anastasia Beverly Hills Stick Foundations – Contour & Highlight Sticks
Norvina, who basically does product development for the brand, has not left a stone unturned when creating the color range for these foundations. Skin tones can be very tricky to decode as each skin color has a tone, an undertone, depth and temperature (warm or cool).
Creating a foundation line which can basically cater for almost all skin tones is a huge task and one that not many brands get right. The colors are either limited, the tones are not right or they simply don’t perform. So, to have created a foundation line which takes into account all the color variables is admirable to say the least.
Without confusing you too much, here’s how Anastasia Beverly Hills categorized their Stick Foundation colors so you can choose your correct shade:
Anastasia Beverly Hills Stick Foundation Categories
The range is divided into 6 color categories and each category features different undertones such as neutral, pink, yellow, olive, golden and so on.
Choosing the right foundation is hard enough even when we can test them in the stores, so I know buying it online can be even more daunting.
I recently shared my tips and tricks on how to match your foundation color when shopping online, including what to look out for and pointers to make sure you get your closest match. Check out my post: How To Match Your Foundation Online
Anastasia Beverly Hills Foundation Stick Color Chart
Last but definitely not least, I’d like to give credit to the team behind this stunning campaign. I followed the process from creation to launch very closely and I admire the dedication, care and the amazing talent that went into bringing this line to consumers.
All the names below are linked to the Instagram accounts so be sure to follow them.
What do you think your ABH Stick Foundation color is?